Just the sort of creative prompts any cook could use right now The Wall Street JournalA fascinating thought provoking paletteteasing read for anyone interested in food New York Journal of BooksWe build tools to create culinary happiness . There is a world of exciting flavour combinations out there and when they work its incredibly exciting Heston BlumenthalFoodpairing is a method for identifying which foods go well together based on groundbreaking scientific research that combines neurogastronomy how the brain perceives flavour with the analysis of aroma profiles derived from the chemical components of food.This groundbreaking new book explains why the food combinations we know and love work so well together strawberries chocolate for example and opens up a whole new world of delicious pairings strawberries parmesan say that will transform the way we eat.